Every Great Team Has A Deep Bench

I partner with private equity firms as an as-needed bench player, bringing a specialized focus on solving marketing and sales challenges for portfolio companies.

Jeff B. - CEO

Businesses Helped

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Companies Founded & Sold

In Sales Pipeline Value Created

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I help solve port co. sales and marketing problems on short notice.

I know how the right sales and marketing can result in hyper-growth. Previously, I was the Founder & Managing Director of Grey Matter: a B2B marketing & sales agency. I grew the company to the following:

998th fastest-growing company in the U.S. in 2023 on the Inc. 5000 list.
The fastest-growing company in Dayton, Ohio, according to Inc. Magazine's 2023 Inc. 5000.
The Cincinnati Business Courier award for the fastest-growing company in the Greater Cincinnati area in 2023.
The 95th spot as the fastest-growing company in the Midwest in 2023, as recognized by Inc Magazine's Midwest Regional awards.

Over 100+ companies widened the gap against their competition through my guidance

˙let's solve your problems

How I Can Help

When it comes to fixing your entire revenue operations or a specific marketing or sales headwind, my north start is the same: generate more revenue.

Done For You: Hire Me For Consulting & Execution

You need someone who has been there before to help create the right go-forward strategy and then execute the tactics of that strategy. Or you have an isolated marketing or sales headwind you want solved.

Done With You: Join The Apex collective

I’m sharing the proven playbooks I’ve successfully implemented for over 100 companies, including scaling my own Inc. 5000 company. I do this in a done-with-you format that includes courses, consulting, coaching, and a community.

Marketing & Sales Audits

I perform comprehensive marketing and sales audits, such as in-depth PPC and SEO audits, to help companies identify opportunities for improvement and drive better results. My audits go beyond surface-level analysis, tapping into the intricacies of your campaigns to uncover what’s working, what’s not, and where untapped potential lie.

Workshops

I deliver impactful one-day workshops designed to tackle a company’s most pressing marketing or sales challenges head-on. These intensive sessions are crafted to not only solve specific issues but also to upskill and reskill internal teams, equipping them with the latest strategies and tools needed for ongoing success.

Private Equity Solutions

I partner with private equity firms as an as-needed bench player, bringing a specialized focus on solving marketing and sales challenges. Whether it’s optimizing underperforming assets, revitalizing go-to-market strategies, or driving revenue growth, I step in with the expertise and agility to address critical needs.

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“Sharper in 5”, a bi-weekly newsletter designed to keep sales and marketing leaders ahead of the curve—all in the time it takes to enjoy your morning coffee. Each edition is packed with actionable insights, cutting-edge strategies, and the latest trends that matter most to your success.

Don't Take My Word For it

"It's like Zach's an extension of your team. His responsiveness is unmatched. His idea to build (and him building it) an email marketing campaign over 4 months to our existing book of business generated over $8 Million in new business for us. He obviously more than paid for himself."

Cheryl C.

VP of Marketing

"The guy is an absolute workhorse. Connecting the dots, guiding our team, turning marketing problems into math problems, I've really never met anyone like Zach."

Todd G.

CEO

revenue operations results

I focus on results, Not vanity metrics

When it comes to fixing your entire revenue operations or a specific marketing or sales headwind, my north start is the same: generate more revenue.

108 New Deals & $8.5 Million in Revenue

A B2B manufacturer generated $8.5 Million in revenue and they invested $40,500 for the whole year.

38% Increase Year over Year In Leads

While reducing the overall marketing budget by 45% for the year for a B2B manufacturing company. That’s called doing more with less.

228 Leads in 2.5 Months

I helped a B2B industrial company execute their first strategic paid campaign, resulting in 228 sales-qualified leads in 2.5 months.

14.52X Engagement ROI

A B2B promotional products manufacturing company realized a 14.52X ROI when we implemented the Agile Acquisition methodology to their business.

317% Increase In Lead Conversions

I helped a B2B medical device company more than triple its leads without spending any additional paid advertising dollars.

4x Engagement ROI By Month 2

By revamping this B2B manufacturer’s website and overhauling its customer acquisition strategy, they realized a 4X ROI 45 days into their engagement with me.